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07 / 16 / 21

Game Innovation Award win for AvatarUX

AvatarUX win Game Innovation of the Year at the CasinoBeats Game Dev’ Awards

AvatarUX’s top slot games scoop multiple accolades in the 2021 CasinoBeats Game Developer Awards

Having been shortlisted in three categories of the prestigious CasinoBeats Game Development Awards, AvatarUX has scooped an array of accolades, for CherryPop™, TikiPop™ and HippoPop™ slots. The brand is now looking to push-on with more top game releases, throughout 2021.


AvatarUX, has won the Gold prize in the Game Innovation of the Year category, at the CasinoBeats Summit, which took place on 14 – 15 July 2021, at the InterContinental Hotel, Malta. The studio gained the award, for the innovative brilliance of CherryPop™, TikiPop™ and HippoPop™. Built on the YGS Masters platform, the accolades are a great success, for both AvatarUX and Yggdrasil itself – something expressed by AvatarUX’s Managing Director, Marcus Honney:

”We’re 100% delighted to win such prestigious awards at the CasinoBeats Summit in 2021, which has showcased our talent for games, to over 500 senior executives, in person, from across the iGaming world, plus over 2,000 digitally. These awards also verify our decision to use Yggdrasil’s YGS Masters platform, to create world-class slots – and next year we intend to gun for Slot of the Year 2022!”

The Game Innovation category, at the CasinoBeats Summit , focussed on video slot innovation, including new features, structure or mechanics. The CasinoBeats judging panel, were taken with Avatar’s ability to craft games with super rich themes, combined with innovative PopWins™ bonus features.


Along with winning the Game Innovation of the Year award for CherryPop™, TikiPop™ and HippoPop™, AvatarUX also scooped the Bronze (third place), in association with Yggdrasil, for CherryPop™, in the Slot Collaboration category. This section of the awards, focussed on team collaboration, in the creation of amazing slots, via a joint development process between studios, or through wider studio deals.

In the case of CherryPop™ slot, the game won plaudits for AvatarUX’s collaboration with Yggdrasil, via the YG Masters platform. Released in October 2020, CherryPop™ remains the brand’s most popular game at the current time, with a cool electro fruit machine style, bets from €0.20 – €40.00, average hit rate of 22%, 96.14% RTP – and a max payout of 56386x (€11,277.2 – €2,255,440)! The addition of exciting PopWins™ mechanics and Gamble Wheel multipliers, meant that CherryPop™ made a great impression on the CasinoBeats judging panel, who were blown-away by the game’s ability to create up to 59,049 ways-to-win.

The CasinoBeats Summit took place on 14 – 15 July 2021, at the InterContinental Hotel, in Malta, with award categories, including Slot of the Year, Game Innovation, Game Licensed Content, Retro-style, Game Narrative, Game Design, Game Music, Streamer of the Year, Content Creator of the Year, Innovation in Marketing, Slot Legacy, Game Performance, Game Creation, Slot to Watch 2021, Slot Studio Debut 2021, and Slot Legacy Title.